As the use of eSIM is becoming increasingly popular among global mobile users, Orange Wholesale is leveraging its unique global network footprint to launch exclusive wholesale eSIM offers aimed at distributors and MVNOs worldwide.
The popularization of eSIM is the latest and clearest sign of the digitalization of mobile telecommunication solutions. Eliminating the need for a physical card to add any mobile communications plan, eSIM is viewed by many travelers as a practical, cost-effective alternative to expensive roaming fees charged by their home network operator. This global phenomenon has led analysts to forecast that eSIM will represent 25% of the global roaming market by 2028.
As a true industry-centric wholesale telecom player, relying on Orange’s unique global network of roaming agreements and pioneering expertise of eSIM technology, Orange Wholesale has decided to tackle this market and launch exclusive eSIM offers. Orange Welcome Travelers is the wholesale package sold to eSIM plan distributors worldwide, connecting their users with the world.
“We’re selling eSIM distributors our capacity as wholesale market leaders to negotiate extremely competitive roaming rates, leveraging our network and our position in the countries most visited by tourists, such as France and Spain. We provide them with the network and technical framework which allow roaming to work on their plans”, Aymeric Castelain, Manager Mobile Services Products & Offers Marketing at Orange Wholesale International explains.
Orange Welcome Travelers is a wholesale rendition of the widely successful Orange Travel-branded business and consumer eSIM offer, another Orange Wholesale roaming solution, which is itself based on Orange Wholesale’s MVNO light offer. The eSIM is viewed as a different enabler to access Orange Wholesale’s enormous footprint of high-quality routes, with users recognized by the network as Orange customers.
“Backed by over a decade of experience, we’ve developed a wide range of technical solutions around our MVNO light offer, like tailored data plans, seamless integration with mobile apps etc. Our solution provides flexibility for operators without their own network core. Roaming Sponsor also supports eSIM technology, allowing players with a core network to jump in this exciting eSIM travel market”, Pierre Cussac, Marketing Manager Strategy and Mobile Solutions Department, Orange Wholesale France commented.
